{"id":1408,"date":"2025-08-13T13:00:55","date_gmt":"2025-08-13T13:00:55","guid":{"rendered":"https:\/\/mariavicestudio.com\/?post_type=projects&#038;p=1408"},"modified":"2025-11-18T09:29:34","modified_gmt":"2025-11-18T09:29:34","slug":"avery-denninson-2","status":"publish","type":"projects","link":"https:\/\/mariavicestudio.com\/en\/projects\/avery-denninson-2\/","title":{"rendered":"Avery Dennison \u2013 Biodegradable Papers"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"1408\" class=\"elementor elementor-1408 elementor-1320\" data-elementor-post-type=\"projects\">\n\t\t\t\t<div class=\"elementor-element elementor-element-3188a57d e-con-full e-flex e-con e-parent\" data-id=\"3188a57d\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-1078a64e e-con-full e-flex e-con e-child\" data-id=\"1078a64e\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-4904a154 elementor-invisible elementor-widget elementor-widget-heading\" data-id=\"4904a154\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;fadeIn&quot;}\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h1 class=\"elementor-heading-title elementor-size-default\">AVERY DENNINSON<\/h1>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-11ba7b0c elementor-invisible elementor-widget elementor-widget-heading\" data-id=\"11ba7b0c\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;fadeIn&quot;,&quot;_animation_delay&quot;:100}\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\"><span>Packaging<\/span> | <span>Packaging<\/span><\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7242c4c4 elementor-widget elementor-widget-spacer\" data-id=\"7242c4c4\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-441c86e5 elementor-widget__width-initial elementor-widget-mobile__width-inherit elementor-invisible elementor-widget elementor-widget-text-editor\" data-id=\"441c86e5\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;fadeIn&quot;,&quot;_animation_delay&quot;:200}\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Paper company Avery Dennison sought to create a series of fictional brands to showcase the launch of their biodegradable paper catalogue. Oi!Creatures was conceptualised and designed to show how sustainability and playfulness can go hand in hand \u2014 resulting in a lighthearted concept with a strong environmental commitment.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-56e4e34f elementor-widget__width-initial link elementor-widget-mobile__width-inherit elementor-invisible elementor-widget elementor-widget-text-editor\" data-id=\"56e4e34f\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;fadeIn&quot;,&quot;_animation_delay&quot;:300}\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Developed as part of the <a href=\"https:\/\/wearemucho.com\/work\/avery-dennison\">Mucho<\/a> team.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-673b409c elementor-widget elementor-widget-spacer\" data-id=\"673b409c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-32c4b68 e-con-full gallery e-flex e-con e-parent\" data-id=\"32c4b68\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-dde8ecb e-con-full e-flex e-con e-child\" data-id=\"dde8ecb\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-41f3083 elementor-widget elementor-widget-image\" data-id=\"41f3083\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"2560\" height=\"1707\" src=\"https:\/\/mariavicestudio.com\/wp-content\/uploads\/2025\/08\/Maria-Viladomiu_AveryDennison_Packaging_01-scaled.jpg\" class=\"attachment-full size-full wp-image-1392\" alt=\"Sustainable packaging design for Avery Dennison: biodegradable paper wipes packs\" srcset=\"https:\/\/mariavicestudio.com\/wp-content\/uploads\/2025\/08\/Maria-Viladomiu_AveryDennison_Packaging_01-scaled.jpg 2560w, https:\/\/mariavicestudio.com\/wp-content\/uploads\/2025\/08\/Maria-Viladomiu_AveryDennison_Packaging_01-300x200.jpg 300w, https:\/\/mariavicestudio.com\/wp-content\/uploads\/2025\/08\/Maria-Viladomiu_AveryDennison_Packaging_01-1024x683.jpg 1024w, https:\/\/mariavicestudio.com\/wp-content\/uploads\/2025\/08\/Maria-Viladomiu_AveryDennison_Packaging_01-768x512.jpg 768w, https:\/\/mariavicestudio.com\/wp-content\/uploads\/2025\/08\/Maria-Viladomiu_AveryDennison_Packaging_01-1536x1024.jpg 1536w, https:\/\/mariavicestudio.com\/wp-content\/uploads\/2025\/08\/Maria-Viladomiu_AveryDennison_Packaging_01-2048x1366.jpg 2048w\" sizes=\"(max-width: 2560px) 100vw, 2560px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-09de85c e-con-full e-flex e-con e-child\" data-id=\"09de85c\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-fe70afc e-con-full e-flex e-con e-child\" data-id=\"fe70afc\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;video&quot;,&quot;background_play_on_mobile&quot;:&quot;yes&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-b0e2fd2 elementor-widget elementor-widget-image\" data-id=\"b0e2fd2\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"800\" height=\"950\" src=\"https:\/\/mariavicestudio.com\/wp-content\/uploads\/2025\/08\/Maria-Viladomiu_AveryDennison_Packaging_02-862x1024.jpg\" class=\"attachment-large size-large wp-image-1394\" alt=\"Detail of recycled plastic opening system in Avery Dennison\u2019s sustainable packaging\" srcset=\"https:\/\/mariavicestudio.com\/wp-content\/uploads\/2025\/08\/Maria-Viladomiu_AveryDennison_Packaging_02-862x1024.jpg 862w, https:\/\/mariavicestudio.com\/wp-content\/uploads\/2025\/08\/Maria-Viladomiu_AveryDennison_Packaging_02-253x300.jpg 253w, https:\/\/mariavicestudio.com\/wp-content\/uploads\/2025\/08\/Maria-Viladomiu_AveryDennison_Packaging_02-768x912.jpg 768w, https:\/\/mariavicestudio.com\/wp-content\/uploads\/2025\/08\/Maria-Viladomiu_AveryDennison_Packaging_02-1293x1536.jpg 1293w, https:\/\/mariavicestudio.com\/wp-content\/uploads\/2025\/08\/Maria-Viladomiu_AveryDennison_Packaging_02.jpg 1600w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-34c718e e-con-full e-flex e-con e-child\" data-id=\"34c718e\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-ba2b5da elementor-widget elementor-widget-image\" data-id=\"ba2b5da\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"800\" height=\"950\" src=\"https:\/\/mariavicestudio.com\/wp-content\/uploads\/2025\/08\/Maria-Viladomiu_AveryDennison_Packaging_03-862x1024.jpg\" class=\"attachment-large size-large wp-image-1396\" alt=\"Eco-friendly packaging design for wipes using biodegradable paper for Avery Dennison\" srcset=\"https:\/\/mariavicestudio.com\/wp-content\/uploads\/2025\/08\/Maria-Viladomiu_AveryDennison_Packaging_03-862x1024.jpg 862w, https:\/\/mariavicestudio.com\/wp-content\/uploads\/2025\/08\/Maria-Viladomiu_AveryDennison_Packaging_03-253x300.jpg 253w, https:\/\/mariavicestudio.com\/wp-content\/uploads\/2025\/08\/Maria-Viladomiu_AveryDennison_Packaging_03-768x912.jpg 768w, https:\/\/mariavicestudio.com\/wp-content\/uploads\/2025\/08\/Maria-Viladomiu_AveryDennison_Packaging_03-1293x1536.jpg 1293w, https:\/\/mariavicestudio.com\/wp-content\/uploads\/2025\/08\/Maria-Viladomiu_AveryDennison_Packaging_03.jpg 1600w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-36175ed e-con-full e-flex e-con e-child\" data-id=\"36175ed\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-a00f84d e-con-full e-flex e-con e-child\" data-id=\"a00f84d\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-9aff2ee elementor-widget elementor-widget-image\" data-id=\"9aff2ee\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"800\" height=\"534\" src=\"https:\/\/mariavicestudio.com\/wp-content\/uploads\/2025\/08\/Maria-Viladomiu_AveryDennison_Packaging_00-1-1024x683.jpg\" class=\"attachment-large size-large wp-image-1404\" alt=\"Zero Waste catalogue by Avery Dennison, editorial and sustainable packaging design\" srcset=\"https:\/\/mariavicestudio.com\/wp-content\/uploads\/2025\/08\/Maria-Viladomiu_AveryDennison_Packaging_00-1-1024x683.jpg 1024w, https:\/\/mariavicestudio.com\/wp-content\/uploads\/2025\/08\/Maria-Viladomiu_AveryDennison_Packaging_00-1-300x200.jpg 300w, https:\/\/mariavicestudio.com\/wp-content\/uploads\/2025\/08\/Maria-Viladomiu_AveryDennison_Packaging_00-1-768x512.jpg 768w, https:\/\/mariavicestudio.com\/wp-content\/uploads\/2025\/08\/Maria-Viladomiu_AveryDennison_Packaging_00-1-1536x1024.jpg 1536w, https:\/\/mariavicestudio.com\/wp-content\/uploads\/2025\/08\/Maria-Viladomiu_AveryDennison_Packaging_00-1.jpg 1920w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-09c90f6 e-con-full e-flex e-con e-child\" data-id=\"09c90f6\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-76cf7ab elementor-widget elementor-widget-html\" data-id=\"76cf7ab\" data-element_type=\"widget\" data-e-type=\"widget\" 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